What is a Sales Marketing Funnel? & What can you add to your Sales Funnel?

What is a Sales Marketing Funnel? & What can you add to your Sales Funnel?

Of course there is no one set rule on creating a Sales Marketing Funnel, however experience has led me to summarise the following suggested main components. Essentially a Sales Funnel includes the steps which your prospective Customers or Target audience work through in order to make a purchase, book your services or arrange a Consultation.

Key components include:-

  • Providing a free resource, an opt in, guide, report, case study etc.  You want to capture contacts for lead generation in exchange for an email or number     

  • Make a CTA (call to action) - Capture the lead

  • Driving Traffic to your offers, pages etc

  • Marketing to your audience via various Social Media channels

  • Engaging your audience to make repeat purchases or engage with you

  • Making Offers to your audience and prospective customers

  • Making follow ups, email marketing and trip-wires

What can you offer in a Sales Marketing Funnel?

  • Your High Ticket Program offers

  • Online courses

  • Consultations

  • Reports

  • Masterclasses

  • Live Tranings

  • Live Stream notifocations

  • Workshop and Events tickets sales

  • Case studies

  • Products

  • Sharing and viral features

  • Affiliate products

  • Quizzes

  • Webinars

  • Booking links

  • Coupons

  • Appointments

  • Waiting list application - testing validation

  • One time offers

You may wish to include features such as:

  • Automated response with purchase details with any legal details or disclaimers

  • Flashing animated payment buttons

  • Refund Guarantees

  • Social proof - Testimonials

  • Timers on the page for scarcity

  • Thank you page (utilise this page !!!! prompt visitors to join a Facebook Group, your website, Social Media pages, alternative upsells !)

  • Abandonement cart plugins

You can drive traffic to your Sales Marketing Funnel by using ;-

  • Viral marketing

  • Twitter Ads

  • Slideshare

  • Pinterest Pins

  • Video Marketing

  • Affiliates

  • Facebook Advert campaigns

  • Geo-location tracking

  • Push notifications

  • Youtube Ads

  • PPC ads

  • Flash Banner Adverts

  • Joint Ventures

  • Email Marketing

Once you have provided value for your customer you will want to keep in contact to provide future value and make future offers for future engagaement and to build a relationship.

What does your Sales Funnel look like ? I am always on the lookout for ideas and creative funnel suggestions, let me know if you have any more ideas and suggestions!

Are you stuck with building your Sales Marketing Funnel ? Why not book a free complimentary call to discuss your options. My personal booking link is below

https://www.katrinayoungconsulting.com/workwithme/

 

Blog post graphic - what is a sales funnel - June.jpg
Upsells, Traffic, Social Media, Consulting, FunnelsKatrina YoungComment